In the Beginning
- Jun2000Three friends meet for an innocent lunch. They discuss the shortcomings of large agencies and small design firms, the need for more attention to strategy and design as well as working more closely with the client. Two hours and one massive food coma later, the idea of Blacktop is born.
- Mar2001The trio presents their business plan to the Bank of Blue Valley. All three of them mortgage their homes to start the business. They’re all in.
- Apr2001The first of April: Blacktop is open for business. They knew this was a crazy venture so they selected this date to always keep themselves grounded. What a great April Fool’s Day.
- Nov2001The first conference table is purchased… it has six holes… and is a pool table.